Victoria, 12th November 2008 – Air Seychelles recently signed an agreement with a local company, Switch (Pty) Limited to develop its new website www.airseychelles.com, a project fundamental to the strategic plans and growth of the national airline.
The development of the website forms part of Air Seychelles’ strategy aimed at primarily increasing its online sales from the current 3% of total revenue to 7% next year and up to 18% in 2009. The goal is to decrease the distribution costs currently associated with its traditional booking source by streamlining its sales process.
This will be made possible by providing a secure and fully automated online reservations system that will enable a 24-hour worldwide access to the Air Seychelles inventory with immediate ticketing for the client and fast revenue collection for Air Seychelles.
Whilst the booking engine will be provided by SITA, a global specialist in air transportation communications and IT solutions, the new suite of a six-language website and its affiliated Content Management System (CMS) will be developed by Switch.
The first phase of this project will see the Air Seychelles’ website being available in the English, French, Italian and German languages followed by Spanish and Russian languages in the second phase.
Air Seychelles’ Executive Chairman, Captain David Savy has said that development of the website will play a crucial role in improving the national airline’s daily operations and customer services - from online communications to sales, marketing and reservations and eventually cargo and flight operations will be positively impacted.
“Another major benefit of the revamped website will enable Air Seychelles to be cost effective whilst serving customers , especially trade partners through accurate and consistent corporate brand representation and dissemination of detailed, accurate and updated information on our services and product ” Captain Savy added.
Switch’s Managing Director, Mr. Gilbert Lebon said that the selection of Switch by Air Seychelles defined the confidence the national airline has in entrusting an all-Seychellois team for the development of its website, a project which is significant not only to Switch but to the Seychelles’ software industry.
Various bids were received from both foreign and local companies for the development of the website, but Switch had assurance of its technical expertise as well as the robustness of its system.
Switch is a private company and part of the Victoria-based VCS Group of Companies which specializes in web development, content management system (CMS), marketing, public relations, brand development and graphic design services.
For more information, Switch can be contacted on telephone: 676000 or email: info@switch.sc.